Race Used

Race Used is a luxury brand specialising in genuine Formula 1 memorabilia - from race-worn helmets and suits to authentic steering wheels and rare collector items. With a high-end client base and exclusive stock from the likes of Ayrton Senna, Alain Prost, Lewis Hamilton and Charles Leclerc, Race Used needed a visual identity and digital platform that reflected its exclusivity and heritage.

Spindrift Media worked closely with the founders to create a refined logo and brand identity, bespoke product packaging, and a premium bespoke website. The site was built to evoke a collector-grade experience - clean, luxurious, and content-driven, with elegant visuals.

The result is a digital and physical brand presence that positions Race Used as one of the finest motorsport memorabilia destinations in the world.

As part of our duties with Race Used, we also manage their social media output.