Your Brand Is More Than a Logo

In motorsport, how you look is as important as how you perform. Whether you’re chasing titles, sponsors or global recognition, a strong, consistent brand identity helps you stand out in the paddock - and stay top-of-mind online.

At Spindrift Media, we have dedicated over 20 years to creating high-impact, strategic branding for racing drivers, teams, and industry suppliers.

Whether you're pitching to sponsors or building your profile, your brand is your message - and we make sure it speaks clearly.

We don’t just create motorsport logos. We build brands that last.

Get in touch

“At Spindrift, I found an incredible team of people capable of supporting the Eco Rally project with extraordinary dedication, passion, and professionalism. Their creativity in developing logos, and their knowledge in creating proposals for sponsorship research, makes them the most approachable and collaborative people to work with for any marketing purpose you are looking at.”

Stefano Modena

Former F1 & DTM Driver

FAQs About Motorsport Branding

Here’s what drivers, teams and brands often ask us about building or evolving a racing identity.

Do you only create logos, or full branding?

We offer complete branding packages - including your logo, colour palette, font system, usage guidelines, and visual strategy. This ensures consistency across your entire presence, from car and helmet to social and sponsorship decks.

Can you redesign or evolve my existing brand?

Yes. If you already have a logo or colour scheme, we can refine and develop it into a complete visual identity - ideal if you're moving up in competition or need to reposition for new sponsors.

How does motorsport branding differ from regular branding?

In motorsport, branding must be bold, legible at speed, and instantly recognisable across helmets, liveries, suits, pit walls, websites and media. It’s a niche discipline - and that’s exactly what we specialise in.

Do you also offer helmet or racecar livery design?

Yes - we design helmets and race car liveries as part of full branding packages or as standalone services. You can view our Helmet Design and Racecar Livery Design pages for more.

Can you create social media and sponsorship graphics in my branding?

Absolutely. Once your branding is established, we can create social media templates, hero graphics, result posts and sponsor-friendly proposal decks to help maintain your professional profile.

Ready to turn heads on and off the track?

Call us on +44 (0) 1329 729 007 or email info@spindriftmedia.com to start building a brand that performs under pressure.

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We are always pleased to hear from people, so if you would like to get in touch
with Spindrift please use the details or form below.

You can call us on +44 (0) 1329 729 007 or email info@spindriftmedia.com

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